Recruit, engage, mobilize, win the day
Find, recruit, and engage like-minded people during times of low activity, so you can mobilize them at the most critical moments.
Identify & Locate
Find those most likely to agree with your cause and send issue-specific messages to enlist supporters eager to help.
Engage
Keep your army of advocates engaged through timely, relevant content.
Mobilize
Send calls to action at pivotal moments and ensure a unified, booming voice is heard.
The Advocate Army recruitment and mobilization toolset starts with identifying who you need to spur to action in order to have a major impact on legislation and public policy. We then use a combination of organic media placements and promoted content to send targeted messages to those people, and give them an easy way to take action.
The initial advocacy set is just the beginning. Too often advocates are only asked to do something when there’s a crisis. Our trained professionals keep your advocates engaged through social and earned media in between mobilizations, resulting in happier, more responsive soldiers when you need them most.
Advocate Army combines actionable messages, targeted advertisements and landing pages optimized to empower people to take action. By bringing together the best products, tools, and decades of experience in the online grassroots activation space, the Advocacy Army is the key to move your people.
